The new sexy tool for marketers on Linkedin Company page

Company Page Notification is a the next sexy tool on Linkedin you can use for your brand

Since a few months Linkedin has this new feature, Linkedin Company Notifications.

LinkedIn have now released a new update in the notifications area of the company page. Unlike Facebook, your business page has never had a voice. Yes, you could respond if people comment or like one of your posts (as the business), but never in the outside world! Now, if someone shares your post, then you can comment on that thread. This is hopefully a sign of things to come! – as Julia Doherty wrote on Youtube.

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MarketingLand has these words about the same issue:

LinkedIn has also adjusted the way it displays notifications, aggregating multiple actions from company pages into single notifications. That way page administrators are better able to manage notifications from the company page, and differentiate those from notifications from their personal professional networks.

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BrainPulse had some points for the marketers:

The largest professional networks has launched Notification Center in order to help marketers to manage their company's social media presence easily and effectively.

The company announced the feature via their official LinkedIn blog. The notification center will provide complete overview about the number of likes, comments, and shares they receive on content. It will also notify any mentions your company receives on the LinkedIn network. The feature is now available for company page administrators globally. Using the notification center, owners of the respective company pages will be able to get the following insight:

• An aggregated overview of how likes, comments, and shares on company page updates.
  
• Mentions of the company by LinkedIn members within the network on the platform
  
• Publicly shared mention of your company on LinkedIn
  
• Most recent likes, comments and shares
  
• Comment and like as a company representative in response to mentions about your company

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Whenever I find a new Comment, or few Likes, I go and re-comment or thank the Likes, and my companies' brand is shared even more.

There are 4 tabs:

1. red: Likes
2. blue: Comments
3. green: Shares
4. yellow: Mentions

And you can also sort the list by filtering to the above four mentioned categories, clicking on All types.

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Tamas is a Linkedin Expert, he has taught some 2000 Hungarian and International Business Professionals from 4 continents how to use and benefit from Linkedin.

✆: +36709328054
@: tamas.banki@drlinkedin.com
W: www.DrLinkedin.com
Skype: DrLinkedin

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